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CURRENT PROJECT
Hex Appeal Hair Studio
Growing Hex Appeal’s Digital Presence through Engagement, Branding & the TRANSaction Fund.
As the Digital Marketing Specialist for Hex Appeal Hair, I’m Leading Hex Appeal Hair’s social media strategy to boost engagement, expand reach, and support transgender and nonbinary clients through the TRANSaction Fund. Monthly goals include increasing followers by 50-100 per platform and raising engagement by 2-3%, while optimizing content based on audience insights.
From logo rebranding to daily audience interactions, this project strengthens Hex Appeal’s connection with queer and creative communities. Monthly Q&As, giveaways, and authentic storytelling foster trust and drive meaningful engagement.
See the full strategy in action--here!
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